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Privacy Policy

Last updated: 16/11/2025

Welcome to AJR. Your privacy is important to me. This Privacy Policy explains how I collect, use, and protect any personal data you provide via this website ( https://www.ajrsoftware.com ) and how I use analytics.

1. Data Controller

AJR Software is run by Ashley Redman, registered in the UK.
If you have any questions about this Privacy Policy or how your data is handled, you can contact me.

2. What Personal Data I Collect

I only collect very limited personal data via this website:

  • Contact Form: When you fill in the contact form, I collect:
    • Your name
    • Email address
    • The message you write
  • Analytics Data: I use analytics tools to understand how people use the website. These tools collect aggregated usage data only; see more details below.

3. How I Use Your Data

Here's what I do with the data I collect:

  • Contact Form:
    • I only use your submitted data (name, email, message) to reply to your enquiry.
    • I do not store these details in a database for long-term storage.
    • I do not share this data with any third parties.
  • Analytics Data:
    • I use Simple Analytics to track aggregated site usage, page views, and user interactions. This helps me improve the website.
    • I also use Ahrefs Analytics for additional usage insights.
    • The data from these tools is used purely for statistical purposes; I do not combine it with your form data, and I do not attempt to identify you as an individual.

4. Legal Basis for Processing

When it comes to your personal data, the legal bases I rely on are:

  • Contact Form: Your consent when you voluntarily submit your details via the form.
  • Analytics: for anonymous, cookie-less analytics used solely for website performance and improvement.

5. Cookies

This website uses no cookies. No cookie banner is required under UK PECR.

6. Data Retention

Data retained only as long as needed to reply.

7. Data Security

I take reasonable steps to keep your data secure and ensure that any information you send is protected. However, no method of internet transmission is completely secure.

8. Your Rights (UK GDPR)

You have the right to:

  • Request a copy of any personal data you have sent
  • Request correction of inaccurate details
  • Request deletion of your form submission
  • Object to or restrict certain types of processing
  • Lodge a complaint with the ICO (Information Commissioner's Office)

To exercise any of these rights, contact me.

9. Third-Party Links

This website may link to third-party sites (e.g., Simple Analytics or Ahrefs documentation). Their privacy practices are governed by their own policies.

10. Updates to This Policy

I may update this Privacy Policy occasionally. The “Last updated” date at the top will indicate the most recent change.